Support goes beyond a donation. It's a reflection of a donor’s identity.
IDeal Donor helps nonprofits accelerate engagement & philanthropy by using social psychology + data science to identify the best donor prospects.
What if you could measure how deeply someone associates their own self-identity with your organization and then use that information to drive engagement and philanthropy? Well, we’ve figured that out, tested it, and deployed it successfully across a number of colleges, universities, nonprofits and EdTech partners.
The IDeal Donor Score℠ is the “North Star” metric for nonprofit fundraising - a single, quantifiable rating that is both a measure of engagement and a predictor of giving.
What’s your IDeal Donor Score?
Webinars
Check out these recent conversations with experts from our Alumni Engagement Community of Practice.
Professional Services
Whether you're in a young advancement shop looking to grow or an established operation in Campaign mode, an identity assessment, fundraising model, and strategy can put you on the path to accelerating philanthropy at your institution.
The Identity Assessment, Fundraising Model, & Strategy
Field an IDeal Donor assessment of alumni/constituents with guaranteed responses from a statistically valid sample of participants
Deliver IDeal Donor Scores for low, moderate, and highly engaged alumni/constituents
Conduct In-depth Analysis of inputs, outcomes, and outputs related to accelerating philanthropy at your institution
Identify Prospects Primed to Give and direct actions your organization can take to increase constituent engagement and giving
Curate a detailed Case Study Report final report with recommendations checklist and implementation timeline
Optional: Receive Custom Training to on areas such as identifying new major gift prospects and donor engagement
tiered pricing based upon the size of your organization’s constituent database
Jay Le Roux Dillon, Ed.D.
Many moons ago I set out to crack the code that no one else had cracked - Why do some people give and others not, and can nonprofits even do anything about it?
Working as a scholar-practitioner, I rolled up my sleeves to conduct empirical research and wound up with the concept of the IDeal Donor Score℠ - a reliable tactic and tool for measuring engagement and predicting giving among nonprofit constituents. I founded IDeal Donor (formerly Alumni Identity Fundraising Consultants) as a way to help fundraisers target and influence donations among prospects and friends. My hope is to facilitate social justice and equity among social causes by using IDeal Donor℠ to improve philanthropy.
I’m a redhead, father of a redhead, social scientist, and consultant with 17 years of leadership experience in higher education advancement. I am currently the Chief Alumni Officer & Strategist for the University of California, Berkeley. I was previously the Director of Alumni Engagement at the University of San Francisco and the Executive Director of Alumni Strategic Initiatives at UCLA. I hold a doctorate in organization & leadership from USF and a master's and bachelor's degree in music from UCLA.
Clients
IDeal Donor has served as a consultant to institutions and organizations large and small, including Oregon Health & Science University, Kean University, Carleton College, Midland University, St. Olaf College, Marian University, Chatham University, Brigham Young University, University of San Francisco, Salesforce.org, and Evertrue.
“The Alumni Identity Assessment helped us understand which of our engagement efforts - from social media to e-newsletters to events and volunteering - were directly related to increasing a graduate’s likelihood to give. ”
“I have enjoyed working with Jay because, as a former Alumni and Annual Fund Director, he knows what information is vital to connecting alumni to their institution and then turning that deep affinity into long-term support.”
Contact
Send Jay an email or message on LinkedIn or Twitter. If you’d prefer to chat, find a date/time on the calendar below.